Do You Really Need a Website If You’re Already on Facebook?

Written by Brett Dykstra | Jul 23, 2025 8:28:49 PM

Spoiler: If you want control, visibility, and credibility — the answer is yes.

Many small businesses ask the same thing:

“Do I even need a website if I already have a Facebook page?”

It’s a fair question — especially when you’re busy running a business, watching every dollar, and already getting likes and messages on social media. But here’s the truth:

Relying only on Facebook is like building your business on rented land.

1. Facebook Doesn’t Make You Look Professional — a Website Does

When a customer wants to check if you’re legit, the first thing they do is look for your website. A Facebook page just doesn’t send the same message.

  • A website says, “We’re established.”

  • A Facebook page says, “We’re accessible.”

You need both — but only one builds long-term trust.

2. You Don’t Own Facebook — and It Can Change Overnight

Your Facebook page could be limited, hidden, or even banned… and you’d have no control. The algorithm decides who sees your posts, not you.

Your website, on the other hand, is owned real estate. You control the content, the branding, the SEO, the messaging — and no one can take it away from you.

3. You’re Missing Out on Google Searches

Think of your website as your 24/7 employee. It can show up in local search results, guide visitors to your services, and convert strangers into customers while you sleep.

If you only have Facebook, you’re invisible to people who don’t already know your name.

4. A Website Helps You Capture Leads — Not Just Likes

Most Facebook messages are casual. But a good website includes:

  • Contact forms

  • Quote requests

  • Newsletter opt-ins

  • CRM integration

  • Lead magnets

It’s built to turn visits into revenue.

5. You Can Still Use Facebook — But Make It Work with Your Website

We’re not knocking Facebook. In fact, it’s one of the best places to build community and drive traffic. But it shouldn’t be where the journey ends — it should be where it starts.

Drive people from your socials to your site — where they can take action, get educated, and become customers.

Ready to Level Up?

At Clear Edge Studios, we help small businesses create websites that do more than “look nice” — they work. Whether you’re starting from scratch or upgrading from social-only, we’ll help you build something that reflects your value and brings in results.

👉 Book a free strategy call or check out our website packages to see what’s possible.